Posts Tagged‘internet’

Who Needs SEO?

SEO. Three small letters open an entire world of opportunity for everyone, from the self-employed to huge global-spanning businesses. Asking if you need SEO is like asking if you need a car. Sure, some people get by on public transport, but they must thumb a ride every now. and then Let’s turn the spotlight on reasons why you would need to use SEO: Anyone with a website Consider this: your website is your shopfront. Except it never closes. The wonderful thing about the modern internet is that anyone can use it and potentially find your website, which means you need…

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How Big Data Influences Education

Source: Unsplash | Shridar Gupta Big data has gotten a lot of hype in the last few years. Improved data infrastructures, along with cheaper access to them, has made data collection, usage and storage more feasible for a lot more organizations. No longer is big data restricted to the “big boys,” the Googles and GEs of the for-profit world. Now, even small companies and non-profits are utilizing big data to facilitate better business, service and management decisions. Here’s just a few ways big data is influencing the education sector: Student Outcomes A lot of educational research has depended on the…

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Four Things to Look for in a Web Hosting Company

As you know every good entrepreneur needs to have a website these days. It’s a basic tool that you simply can’t do without. Fundamental to the success of your website is choosing a good hosting company. But how do you go about choosing a company to host your website? There are so many available right now that it can become a bit overwhelming. Nonetheless, there are a few key things that separate a good host from a bad one. Today, we’re going to take a look at what some of those things are. Here are four things to look for…

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How to Keep your Online Customers Happy

It’s easier and cheaper to retain an old customer than find a new one. That’s why it’s important to make sure that all your current customers are as happy as possible. This way, you both create loyalty for your brand, and ensure that you’re not spending too much money when you could be spending less. Even small things can have a big and lasting impact on existing customers, so that’s why it’s important to keep them happy. Engage in discussion whenever possible Every now and then, try to contact existing customers and ask them how happy they are with your…

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Top 5 Ways your Business can Secure its Data

Source Your data is hugely important to you and your company, it is not just company and employee records, but customer information that you need to keep secure. That is why it is vital that you are doing all you can to protect your company from unwanted attacks and accidental destruction of information. If you are not sure whether your data is secure, there are ways you can minimise the risk to your data and recover it in the event of a breach or deletion. Storage The way you store your data and the people you give access to it…

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Business, Home and Away – How Broadband Has Changed Our World For The Better

Source In our fast paced and highly connected world, it can be easy to lose sight of just how much we rely on the internet and mobile phones for our connectivity. Whether you’re using global connections through the world wide web to conduct business, keep in touch with friends, do research or just to browse around and shop, one thing is for certain – our world will never be the same again now that we have access to every nook and cranny via the internet. So what are some ways that we rely on the internet for our every day…

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The Online World Is Global but You Have to Think Local

If a company is to be relevant today, and particularly brick and mortar companies, they must engage in local SEO (search engine optimization). A local SEO company can assist them with this, focusing on various techniques and strategies that will send the website to the first page of Google in local searches. This is vital for those businesses who rely on local clientele. We are told again and again that the world is becoming more global, and that marketing efforts should reflect this. While this is certainly true, there are many businesses that have only a very small interest in expanding…

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Protect Yourself from these Growing Online Threats

Everything that offers a lot of benefits also comes with liabilities and this is certainly the case with the Internet. So as we enjoy the many benefits of the Internet, we need to also be aware of and where possible protect ourselves from its liabilities. Here are some prime areas of concern that threaten to cause harm to your reputation and wallet. Online Reputation Attacks The pervasiveness of the Internet has been a boon for many industries and groups around the world. A more connected world means that we can all learn more via experience sharing, and we can collectively…

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Do You Have to Archive Your Emails by Law?

Although electronic communication, including instant messaging, and social media is becoming increasingly popular, email continues to be the main way for businesses to communicate with each other. To do this, they require something that is stable and efficient, and they also require email archiving solutions because: They must comply with industry and federal regulations. They must comply with legal discovery requirements in case of litigation. They want to optimize their storage and systems. They want to have better disaster recovery and email backup to meet their business continuity goals. They want to monitor their emails as stated in their retention policies.…

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